branding your business

a dreamy ethereal cozy cafe storefront's brand image

Putting the Right Business Image Forward: 10 Essential Tips

The right business image is something we all know is important, but it’s not just one of those essential concoctions; it’s a reflection of what you do and how you do it. Your business image is the impression people form from your branding, pricing, service, and public presence. So when it comes to your image […]

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brand appearance

8 Ways Your Name Brand Appearance Is Important For Your Biz

Did you know your business’s brand appearance and name contribute to its success? If you own a company, you have probably never considered what it’s like to be a customer. Every day tasks distract us, but what about the company’s image in the eyes of its customers? The likelihood of a repeat customer’s sale is between 60

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rebranding your business

Rebranding Your Business Without Alienating Loyal Customers

Defining your brand as a business is important. But changing and rebranding your business can be just as valuable. In fact, almost 3 in 4 businesses in the S7P 100 have rebranded in their first 7 years of existence.  Rebranding can be a powerful tool for revitalization and growth. Whether it’s to reflect evolving values,

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