What would you say if I told you there was a way to get your local business more online visibility and get in front of thousands of potential customers?
Sounds too good to be true?
Well, it’s not!
There is an easy way for small and local businesses to appear on the first page of Google searches and acquire more customers.
And, it’s all done through local business directory listings which (most of them) are completely free to set up.
What Is An Online Business Directory?
A business directory is a collection of links to businesses that are organized into categories by location or business type.
The aim of a business directory is to help visitors find businesses, connect, and engage with them.
Business directories are becoming increasingly popular in recent years as more people are looking for services & products online.
Why Online Local Business Directory Listings?
Local business directories can be helpful for both B2B (business-to-business) and B2C (business-to-consumer) marketing strategies.
If you’re selling your products or services through your website, your potential customer may not know what you offer until they land on your site.
Having a strong presence in an authoritative business directory can help attract new leads.
Business directories exist because they help search engines like Google, Bing, Yahoo, etc. index local small businesses and local service providers better.
They also help build trust among customers who use search results as their first reference point on what to buy / where to go / whom to contact etc.
Getting listed on a trusted business directory has many benefits which include higher brand visibility, better SEO capability, more lead generation, higher conversion rate, and more.
Well, these were just a few reasons why you should submit your small local businesses’ details to as many online directories as possible.
But where should you submit your local business listing?
15 Best Online Business Directories In The USA
Here are some of the 15 best business listing sites to get featured on.
Starting off with the topmost business listing which is none other than:
#1. Google My Business
Google My Business is perhaps the most well-known online directory.
If you’re a search engine optimization professional, you’re already aware of the numerous advantages that make it a smart idea to list your company on Google My Business.
The relevance of Google My Business as a local search ranking signal continues to grow.
Furthermore, Google is one of the most popular search engines, and getting your business details listed on GMB not only gives you an expanded online presence but also displays you on google maps, and if optimized properly, you can also dominate local search results too.
The greatest approach to ensure that you appear for the majority of internet users looking for what your company has to offer is to have an optimized Google My Business listing.
Yelp is one of the most well-known online business listings in the United States.
As a result, it should be one of the most essential locations to list your firm.
With over 177 million reviews recorded on its platform, Yelp is also a popular location for reputation management.
This platform accesses signals like content quality, trustworthiness, and activity on Yelp to identify the most relevant profiles and reviews for its consumers.
And according to official Yelp numbers, companies with complete profiles get 5 times more page views than incomplete ones.
Domain Authority: 94
Monthly Organic Traffic: 246M
#3. Yellow Pages
They went online since they were delivering business details in yellow volumes to your front porch.
While claiming your company on YP is free, you will be solicited to enroll in their advertising programs when you sign up.
Beyond a business listing, YP stays current by offering discounts, including entries for a wide range of industries, and frequently updating blog material to improve internal link equity back toward their directory sites.
Also, this site has a high level of conversions.
When individuals go to Yellow Pages, they’re seeking contact information and other business details.
Every month, 60 million people visit Yellow Pages, and 91 percent of them reach out to a business within 24 hours.
Domain Authority: 90
Monthly Organic Traffic: 31.7M
In 1995, Craig Newmark launched Craigslist, which has since become one of the most-trafficked websites in the world with over 50 billion monthly page views.
It’s also a top classifieds service, and it’s one of the best-known places to look for work around the world.
There are numerous helpful documents on Craigslist’s website, as well as the Feedback Forum, Help Desk Forum, Charitable Fund, scam-avoidance guidelines, and other open-source projects you can use.
Domain Authority: 89
Monthly Organic Traffic: 8.7M
Thumbtack is a free online directory that connects local pros such as interior designers, local movers, real estate, and DJs.
Users can read reviews on Thumbtack, see price quotations and bids for the services they require and communicate with specialists through the app.
However, if you are a professional yourself, you can set up a Thumbtack profile like a pro to advertise your company.
This directory may be utilized in two ways: responding to consumers who have discovered you via search results and contacted you, or browsing listed job opportunities and contacting potential clients on your own.
Domain Authority: 90
Monthly Organic Traffic: 5.2M
#6. White Pages
Whitepages has over 2 million daily users looking for contact information about local businesses and individuals, as well as doing a background check based on criminal, fraudulent, and other records from all across the United States.
Whitepages powers domains like 411 Switchboard and has become one of the most popular sources for comprehensive data discoverable online.
You can add mobile phone numbers, email addresses, traffic histories, financial records, professional licenses, certificates, statistical data, and a variety of other business information once you get your company enrolled on Whitepages.
There are presently more than 25 million firms registered on Whitepages with their contact information.
Domain Authority: 80
Monthly Organic Traffic: 5.1MWhitepages powers domains like 411 Switchboard and has become one of the most popular sources for comprehensive data discoverable online. #bizdirectories Click To Tweet
Manta is a comprehensive business listing service for small companies.
You may make an impression and display your services like a local restaurant to a large number of prospective consumers by creating a free business page and uploading your company to the Manta directory.
You can choose to specialize your business in one of many categories or subcategories, making it simpler to find via search results.
Manta professionals will assist you in optimizing your company listings on over 60 websites to increase web traffic.
Manta can also help you manage your online reputation by monitoring the discussion and reviews about your firm.
Domain Authority: 87
Monthly Organic Traffic: 4.4M
#8. Merchant Circle
MerchantCircle is a major online directory of local business owners in the United States, and it serves as a one-stop shop for both customers and merchants.
Creating an account with this site may improve your company’s online presence while also bringing in more new consumers.
MerchantCircle makes it possible to manage your reputation, create online advertisements, make your business more searchable through the top search engines, and direct interested visitors straight to you.
Domain Authority: 85
Monthly Organic Traffic: 184K
#9. EZ Local
If you’re an EZlocal member, staff will visit your company’s premises regularly to perform digital surveys.
You can claim your local business online for free and enhance your digital presence on the EZlocal directory by conducting online surveys.
It has an A+ rating with the Better Business Bureau and is reported to be one of the leaders in digital presence management by assisting firms in managing their local and social content across online web directories, maps, and search engines.
EZlocal has been one of the top-rated US directories for more than a decade, with millions of company profiles stored.
EZlocal has specialists that can assist you with business listing management, citation creation, and reputation management if you want to improve your online presence.
Domain Authority: 77
Monthly Organic Traffic: 162K
For the last two decades, Citysearch has concentrated on bringing together local companies and the community.
As a result, the site encourages consumers to interact with their favorite eateries, bars, service providers, and other enterprises.
Users can vote on restaurants, salons, wellness facilities, and more through Best of Citysearch, which is a function that allows users to cast their votes.
The San Francisco business directory site Citysearch, unlike citation sites, employs a bi-modal system of thumbs up/down rather than star ratings.
Another well-liked feature is Deals, which is meant to draw attention to special offers, discounts, and coupons from local businesses.
Domain Authority: 84
Monthly Organic Traffic: 60.1K
#11. Insider pages
Whether you own a pet store, a hair salon, a dental practice, an auto services shop, offer home services, or a plastic surgery clinic in the United States, claiming your business online on Insider Pages might be worthwhile.
The objective of this business listing is to assist users in finding honest services by using genuine consumer feedback and company evaluations.
New businesses have the option to have spammy or harmful reviews removed from their company page if they are deemed abusive.
Aside from that, they can discover that your business listing has already been added to this site, even if you didn’t create it yourself.
Insider Pages’ partner sites, such as Health Grades, Citysearch, InfoGroup, Service Magic, and Yellow Pages, might be providing the displayed data.
So if you want to remove a business listing from this website for whatever reason, you should contact the information source in the first place.
Domain Authority: 78
Monthly Organic Traffic: 44.6K
Kompass is a worldwide B2B online directory that provides access to more than 35 million businesses in the United States and 70 other countries.
Users can search for business listings by business name, activity, services, physical location, and goods, as well as regions, countries, and cities.
The most popular industries are auto services, business services, education and training, agriculture, chemicals and pharmaceuticals, construction, environment, and other areas.
You can use the aspect EasyList to develop a targeted list of prospects for your B2B company inside the Kompass directory using this feature.
Furthermore, Kompass allows you to promote and distribute to your potential clients any special offers or discounts that you wish to provide.
Domain Authority: 76
Monthly Organic Traffic: 38.4K
Since 2005, CitySquares has been developing itself as an essential source of local businesses focused on raising small business awareness.
There’s also the potential of a Partner Program for digital agencies and firms with numerous locations.
This program allows you to claim, create, and update listings; retrieve information; remove duplicate profiles and unclaimed listings you aren’t in control of; and much more.
The CitySquares Partner has the option to manage so-called Enhanced Listings, which allow for additional commercial information to be shown.
It may include a logo, photographs, videos, contact email, website link, links to social media profiles, and more.
These Enhanced Business Listings appear considerably more professional and are ad-free; as a result, they are considered beneficial to business owners.
Domain Authority: 75
Monthly Organic Traffic: 19K
#14. My Huckleberry
MyHuckleberry.com is a website that promotes local businesses.
It’s driven by well-designed search algorithms and a smart rating system to assist customers to discover what they’re searching for, whether it’s a well-known cocktail bar, a charity they’d want to volunteer with, or a wedding photographer in their area.
So, having your local listings on MyHuckleberry.com online directory can help you gain national exposure throughout the United States.
It was designed with the aggravation of a long-term search for competent local professionals in mind.
As a result, they are on a mission to connect business owners with their prospective consumers by providing a one-stop shop for high-quality goods and services.
Domain Authority: 62
Monthly Organic Traffic: 1.7K
Brownbook is a worldwide business listing that displays a real-time preview of the newest businesses submitted.
There are currently 38,560,631 listings on this site, and the number is increasing by the minute.
Adding your organization to this worldwide database is completely free. You can verify your business listing, add a logo, photos, videos, links, and so on.
Domain Authority: 78
Monthly Organic Traffic: 811
Few Tips On How Local Businesses Get The Most Out Of These Local Business Directory Listings?
Local business owners have a lot to worry about.
Competition from big corporations increased pressure from online shopping, and the ever-changing landscape of the internet are just some of their concerns.
But there’s one thing they can take care of right now:
Getting listed on local business directory sites!
These sites offer a great way for small businesses to be found by customers in their area.
And since it takes less than three minutes to sign up with any site that offers free listings, this is something you should do ASAP.
Here are 8 tips for how local businesses can get the most out of a free directory.
- Get all your business information in one place – the first step when signing
- Optimize your business listing for SEO
- Ensure you have a website
- Ensure your website is mobile responsive
- Provide valuable, unique content for your visitors
- Stay active on the directories where you are listed
- Reach out to clients who have left good reviews about your services/products
- Respond to business page reviews whether negative or positive
Bonus tip: Recently Biz Sugar started a small business advisors directory for people to find services and products from small businesses.Here are 8 tips for how local businesses can get the most out of a free directory. #smallbusinessowners Click To Tweet