small business brand

what to do right from the start-up

7 Things Your Small Business Should Do Right From the Start-Up

Launching a business? Want to do things correctly right from the start-up, so that you get a headstart and don’t have to spend too much time rectifying mistakes and implementing basics that should always have been in place? Here’s where you need to start; 1. Define Your Brand Voice Before you tweet, post, or print […]

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pop-up shop for your small biz

Pop-Up Shop For Your Small Biz: 3 Epic Ways To Launch

As a small, budding business, you probably feel like you’re constantly walking a financial tightrope. Sometimes, it can feel like compromises are your only option for survival, and setting up an online store rather than choosing bricks and mortar is one the most apparent cost-saving options, such as opening a retail pop-up shop.  This can

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brand appearance

8 Ways Your Name Brand Appearance Is Important For Your Biz

Did you know your business’s brand appearance and name contribute to its success? If you own a company, you have probably never considered what being a customer is like. Everyday tasks distract us, but what about the company’s image in the eyes of its customers? The likelihood of a repeat customer’s sale is between 60 and 70

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