Lisa Sicard

Lisa Sicard has been running Inspire To Thrive for over 12 years. She helps companies manage their social media as well as provides training and consultations. She has over 30+ years of digital marketing experience and helped many small businesses grow.

government grants

Why You Should Say “No” to Local Government Grants

As small business owners, we’re no strangers to the tax burden—every payroll, sales tax, and property bill hits our bottom line. So, when your town or city council proposes funding new government grants, it might sound like a golden opportunity: free money for businesses, nonprofits, or community projects. No Free Money But here’s the reality […]

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different types of music

How 6 Different Types Of Music Can Influence Your Customers

Music can be an overlooked tool for influencing customer behavior. Studies have shown that different types of music can impact how we feel and spend our money. Choosing the right style of music could be important when it comes to marketing your product or setting the right atmosphere at your store. Below are some tips on how

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finding a perfect business location

Choosing The Perfect Location for Your Biz -The Ultimate Guide

Starting a business can be both exciting and daunting. One crucial decision that could have lasting ramifications on your venture is choosing a perfect location; your choice could be vital in determining its growth potential, profitability, and long-term viability. In this blog post, I’ll discuss critical factors to consider when selecting a suitable office location,

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startup mistakes to avoid

8 Startup Mistakes to Avoid Every Founder Should Avoid

Startup mistakes happen to many founders. Every startup has a secret vulnerability. You know it’s lurking beneath the surface, waiting to trip you up at the worst possible moment. But identifying your weak spots early—and shoring them up—can mean the difference between a triumphant pivot and a catastrophic collapse. Mistakes Happen Mistakes in startups aren’t

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