How To Stay Razor-Sharp Focused in Your Small Biz Now

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Today more than ever it is important to stay razor-sharp focused in your small biz than ever before. It’s harder to do now if you haven’t noticed!

As we head into 2021 there are so many things disrupting us and our businesses. Between the Covid-19, upcoming elections, and possible changes to affect our business it’s hard to stay focused and plan ahead. But, you must stay focused to be successful.

How To Stay Razor-Sharp Focused in Your Small Biz
Between the Covid-19, upcoming elections, and possible changes to affect our business it's hard to stay focused and plan ahead. But, you must stay focused to be successful. #smallbiztips Click To Tweet

Here are some tips on to stay razor-sharp focused in your small biz:

Write That To-Do List

Having this list by your side daily can really help you focus on the tasks at hand. Do what is necessary to maintain and grow your business. Take great care of your clients should on the list daily.

When I don’t have a to-do list nearby, I flounder for parts of the day. That’s not a good way to manage your day!

Yes, do remember this one: YOU manage YOUR OWN day.

Only Check Email at Certain Times of Day

Don’t constantly check your email. You will get behind. Been there, done that a lot! Set up specific times where you check email and respond.

Otherwise you are off your to-do list in a big way! Email can be a big interruption throughout the day if YOU let it.

When you do open emails, do something with them immediately. Don’t let them stay in the inbox. Label them, file them, or delete them right away. Another lesson from my struggles running a small business.

I had to spend hours one day deleting over 10,000 emails because it slowed down my computer. (which is a newer one!) Don’t let this happen to you.

I had to spend hours one day deleting over 10,000 emails because it slowed down my computer. (which is a newer one!) #lessons #smallbiztips Click To Tweet

When Posting for Social Media Do Not Stay On The Sites Long – Use a Tool Instead!

I’ve been using Agorapulse for over 2 years and I try to use it more and more for responding to comments as well as posting ahead of time.

Using this social media marketing tool is a great way to not get pulled into the conversations aside from your business on Facebook or Twitter.

That in itself can be a huge time saver for many people!

save time on social media
Save time managing your social media with Agorapulse!

Having the right tools to help you market your business is key today to saving you time. Another fabulous tool is IFTTT.

You can even manage your lights and heat in your home or office with IFTTT, saving you money along the way!

Having the right tools to help you market your business is key today to saving you time. #marketing #smallbiztips Click To Tweet

Keep Track of Your Expenses and Income Monthly or Even Weekly

If you lose track of your income and expenses, It will tie you up big time at the end of the year. At the end of the year is a great time for you to be planning and implementing tactics for the upcoming year! Another thing I’ve learned well over the years, unfortunately 🙁

I’d spend a full week at the end of December regenerating invoices and Paypal payments to see where the business is money-wise.

Maybe, you could consider hiring a bookkeeper for doing these money-tasks.

If you lose track of your income and expenses, It will tie you up big time at the end of the year. #smallbiztips Click To Tweet

Answer Only Important Calls

Don’t answer your phone throughout the day if you do not know who it is. If it’s a doctor’s office for an appointment, let it go to voice mail, unless you are waiting on test results, etc.

Of course, if it’s a client you may want to answer it as people get frustrated not being able to talk to a real person today. But if you are in “the weeds” of a major project maybe just shut the phone off altogether!

But if you are in "the weeds" of a major project maybe just shut the phone off altogether! Click To Tweet

In Conclusion of How To Stay Razor-Sharp Focused in Your Small Biz

These are just some of the ways you can stay better focused on your business during these trying times along with upcoming holidays and year end business.

I’d love to know what you are doing to stay focused in your business today! Please leave a comment or tip to discuss!

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Lisa
 

Lisa Sicard has been running Inspire To Thrive for over 9 years. She helps companies manage their social media as well as providing training and consultations. She has over 25 years of digital marketing experience and helped many small businesses grow.

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